Ace the Google Analytics IQ Test 2026 – Unleash Your Data Superpowers!

Question: 1 / 400

In views that don't have data import enabled, can Custom Dimensions values be viewed for dates before the Custom Dimension was created?

True

The correct answer indicates that Custom Dimension values can be viewed for dates before the Custom Dimension was created. In Google Analytics, Custom Dimensions only begin collecting data from the moment they are configured and implemented. However, the data collected prior to the activation of these dimensions will not contain any values for those specific dimensions, as the dimensions serve to categorize or segment the data collected after their establishment.

Therefore, in views that do not have data import enabled, any Custom Dimensions that were set up after the specified date will not yield values for any historical data prior to their configuration. As a result, the correct understanding is that the availability of Custom Dimension values is contingent upon their creation date, and they cannot retroactively provide insights for dates prior to that activation, which aligns with the answer being accurate for the context of Google Analytics.

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